Upaya Preventif Kekerasan Seksual pada Generasi Z melalui Kampanye Kesadaran oleh Komunitas Socialyouth

Annisya Zahra Lindra; Irhamni Rahman

doi:10.62383/sosial.v1i4.895

Authors

Annisya Zahra Lindra Universitas Muhammadiyah Jakarta
Irhamni Rahman Universitas Muhammadiyah Jakarta

DOI:

https://doi.org/10.62383/sosial.v1i4.895

Keywords:

Preventive Efforts, Sexual Violence, Generation Z, Awareness Campaigns

Abstract

Sexual violence is a social issue that is developing dynamically, even across generations, with a real impact on generation Z. This generation experiences various forms of sexual violence, both in the environment, in public and in the online world. This research aims to describe the phenomenon of sexual violence among generation Z, as well as analyze preventive efforts carried out by the SocialYouth Community. This research uses a qualitative method with a case study type, where the SocialYouth community is the case study subject in this research. In seeking to prevent sexual violence in generation Z, SocialYouth uses awareness campaigns as the main strategy to prevent sexual violence, with online and offline approaches to reach generation Z who are closely connected to technology and social media. This campaign aims not only to disseminate information and show solidarity with victims, but also to encourage active participation from the community to be more aware of various issues of sexual violence.

References

Intan Primadini, W. G. P. A. Hidayat, P. H. W. Kurniawan, D. A. Kristiyanti, S. W. Demi, Y. W. (2024). Debut #Yourownhero: Kampanye penyadartahuan pencegahan kekerasan seksual untuk satuan pendidikan. Community Development Journal, 4(1), 606–612.

Kirana, S. A. (2024). Pengaruh pesan kampanye #AbuseIsNotLove terhadap kesadaran kekerasan dalam hubungan berpasangan (Survei pada followers Instagram @lorealindonesia). Jurnal Ilmu Komunikasi, 6(1), 37–44.

Kumalasari, F., & Kusumiati, R. Y. E. (2023). Dampak kekerasan seksual di ranah domestik terhadap perkembangan remaja. Jurnal Ilmu Sosial, 14(1).

Marvasti, A. B. (2004). Qualitative research in sociology. Sage Publications.

Musyaffa, R. A., & Effendi, S. (2022). Kekerasan berbasis gender online dalam interaksi di media sosial. Kekerasan Berbasis Gender Online dalam Interaksi Di, 19(2), 85–93. https://komunikologi.esaunggul.ac.id/index.php/KM/article/view/507/253

Muzaki, A. N., Rosyida, F., Mutia, T., Putri, A. A., Ladisha, A. F., Tantular, A. B., Yanuariska, A. W., Azizah, B. Z. N., & Wulan, C. (2023). Memahami upaya preventif pencegahan tindakan kekerasan seksual melalui penyuluhan kepada siswa. Jurnal Integrasi Dan Harmoni Inovatif Ilmu-Ilmu Sosial, 3(6), 593–603. https://doi.org/10.17977/um063v3i6p593-603

Nada, R. K. (2023). Anak dan kejahatan seksual: Seks edukasi sebagai usaha preventif kekerasan seksual pada anak sekolah dasar di era digital. STAINU Purworejo: Jurnal As Sibyan Jurnal Kajian Kritis Pendidikan Islam Dan Manajemen Pendidikan Dasar, 6(1), 32.

Saimima, J. M., Liminanto, E., & Wasia, Z. (2021). Peningkatan kesadaran hukum tentang kekerasan seksual: Increased legal awareness about sexual violence against women and children in Ambon City’s Lateri Village. Jurnal Hukum, 2(2), 79–87.

Sopyandi, S., & Sujarwo, S. (2023). Kekerasan seksual di lingkungan pendidikan dan pencegahannya. Journal Pendidikan Ilmu Pengetahuan Sosial, 15(1), 19–25. https://doi.org/10.37304/jpips.v15i1.9448

Sriyana. (2020). Antropologi sosial budaya. Jakarta.

Stillman, D., & Stillman, J. (2018). Generasi Z. PT. Gramedia Pustaka Utama.

Sugiyono. (2018). Metode penelitian kuantitatif, kualitatif, dan R&D. CV. Alfabeta.

Suryani, I. (2018). Peran sosial media sebagai media kampanye sosial: Studi kasus pada kampanye sosial startup Opini.id dengan tema “Arti Sebungkus Nasi.” Journal Visioner: Journal of Television, 1(1 SE-Articles), 45–63. http://journal.atvi.ac.id/index.php/jurnal_visioner/article/view/5

Yusuf, M. (2017). Metode penelitian: Kuantitatif, kualitatif, dan penelitian gabungan. PT. Fajar Interpratama Mandiri.

Zahra, S. I. (n.d.). Terpaan berita kekerasan seksual dan tingkat kecemasan. ResearchGate. https://www.researchgate.net/profile/Syarifah-Zahra-2/publication/364127050_Pengaruh_Terpaan_Berita_Kekerasan_Seksual_pada_Mahasiswi_Perguruan_Tinggi_di_Instagram_terhadap_Tingkat_Kecemasan_Siswi_Kelas_12_SMA_Negeri_di_Kecamatan_Jagakarsa_Jakarta_Selatan/